Catenaa, Monday, June 16, 2025- Retail giants Walmart and Amazon are exploring the launch of US dollar-backed stablecoins, a move that could reshape digital payments and drive mainstream crypto adoption, The Wall Street Journal reported Friday.
The companies are said to be assessing the feasibility of issuing their own fiat-pegged digital tokens, but any rollout is likely contingent on US lawmakers finalizing clear regulatory guidelines.
The effort comes as Congress prepares for a Senate vote on the GENIUS Act tomorrow (June 17), which aims to standardize stablecoin regulations across the country.
If passed, the bill would move to the House of Representatives, where lawmakers are working on a competing version.
President Donald Trump has made crypto legislation a policy priority and is pushing for stablecoin clarity by August, spurring increased corporate interest in digital currencies.
The stablecoin market recently crossed $250 billion in circulation, with projections from Treasury Secretary Scott Bessent estimating it could swell to $2 trillion by 2028 with appropriate regulatory backing.
The market already includes Ripple’s RLUSD and platforms like Shopify, which are integrating stablecoin solutions such as Circle’s USDC via Coinbase and Stripe.
Tether, the sector’s largest player with $155 billion in circulation, is also developing a U.S.-specific offering aimed at institutional buyers. Walmart and Amazon’s entry into the space would mark a significant expansion of stablecoin usage into the retail and consumer sectors.
