Norway’s K33 Raises $6.2M to Launch Bitcoin Treasury Strategy

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In Summary

  • K33 raises $6.2M to begin Bitcoin treasury initiative
  • Funds came from share sales, warrants, and convertible loans
  • Bitcoin to be used for balance sheet and new crypto services
  • Joins Strategy, Metaplanet in adopting BTC corporate reserves


Catenaa, Monday, June 02, 2025-Crypto broker K33 has raised $6.2 million to launch a corporate Bitcoin treasury strategy, joining a wave of firms betting on Bitcoin as a balance-sheet asset.

The move, announced Wednesday, aims to strengthen the company’s long-term financial position and expand its crypto product offerings.

The Oslo-based company, listed on Nasdaq First North Growth Market, secured the funding through newly issued shares and warrants totaling $1.6 million, alongside $4.6 million in convertible loans.

CEO Torbjørn Bull Jenssen said the capital will be used to acquire Bitcoin, which he described as both a conviction investment and a strategic foundation for K33’s growth.

The company plans to leverage Bitcoin not only as a treasury reserve but also as a financial tool to improve trading margins and introduce BTC-backed lending products. Jenssen added the firm is modeling its strategy on best practices across the crypto sector.

K33’s announcement comes amid a broader shift toward Bitcoin adoption by corporations, with firms like Strategy and Japan’s Metaplanet already accumulating the asset. However, Strategy’s pace has slowed, in part due to a reduced premium on its stock and increased competition in the corporate Bitcoin race, said K33’s head of research.

K33 reported a 200% year-over-year jump in revenue for Q1 2025, reaching $46.6 million. The company says Bitcoin will play a central role in driving its next phase of product development.

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