Catenaa, Monday, July 21, 2025- AI and Web3 entertainment platform NEXST announced the launch of its VR division, marking a new era in immersive digital fandom.
The platform’s debut collaboration features K-Pop sensation UNIS, who will make their virtual debut through NEXST’s innovative VR LIVE experience.
The new platform integrates AI, virtual reality, and Web3 technologies to offer fans interactive concerts, digital ownership, and deeper artist engagement.
NEXST VR LIVE supports virtual concerts, fan interactivity powered by AI, and a seamless transition from traditional Web2 platforms to decentralized Web3 environments.
UNIS, an eight-member group formed on SBS’s UNIVERSAL TICKET, joins as the inaugural artist, helping NEXST tap into a global fanbase eager to explore Web3 entertainment.
The partnership aims to bridge millions of traditional fans to blockchain-based experiences.
Central to NEXST’s ecosystem is the $NXT token, which enables fans to access exclusive content, AI-powered fan interactions, VIP events, and earn rewards through gameplay and NFT drops. Further details on $NXT will be revealed soon.
Co-founder Axel Gutman said the platform is built to redefine entertainment as immersive, decentralized, and artist-centric. NEXST plans more global artist collaborations, expanding its influence in digital entertainment.
NEXST is based in the UAE and focuses on blending AI, VR, and blockchain to create next-generation fan experiences that empower artists and fans alike.
