GSR Backs Maverix to Launch Crypto Products

GSR Backs Maverix to Launch Crypto Products

In Summary

  • GSR invests in Maverix to co-develop regulated digital asset structured products.
  • Target audience: institutional and professional crypto investors.
  • Launch includes ETPs, crypto index strategies, and yield-enhancing tools.
  • First products expected in H2 2025, pending regulatory approvals.


Catenaa, Monday, May 26, 2025-GSR, a leading crypto investment firm, has made an equity investment in Maverix Securities, a Swiss innovator in structured investment solutions, forging a strategic partnership to develop regulated digital asset products for institutional and professional investors.

The collaboration aims to launch structured products linked to digital assets and exchange-traded products (ETPs) tied to major cryptocurrencies.

By combining GSR’s expertise in digital asset liquidity and risk management with Maverix’s proven issuance capabilities and track record on the SIX Swiss Exchange, the partnership seeks to deliver compliant, innovative investment solutions.

Alain Kunz, managing director at GSR, said the alliance blends traditional financial engineering with the transformative potential of blockchain assets.

David Schmid, co-CEO of Maverix, highlighted strong investor demand for risk-managed digital asset exposure and said the partnership aligns with Maverix’s focus on selective, high-quality collaborations.

The initial offerings will include yield-enhancing structured products, customized crypto index strategies, institutional advisory and treasury services, and advanced derivatives and hedging tools.

All products will be subject to regulatory approval and designed for professional investors seeking compliant exposure to digital assets.

Kunz will join Maverix’s board of directors to strengthen strategic alignment and accelerate product development. The first jointly developed products are expected to launch in the second half of 2025, targeting institutional investors across global markets.

Founded in 2013, GSR operates as a global leader in digital asset trading, liquidity provision, and market making.

Maverix, founded in 2008, is one of Switzerland’s leading securities houses specializing in structured products for institutional clients using innovative technology.

More information is available at www.mavx.com.

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