Catenaa, Friday, June 13, 2025- Ethereum NFT activity is roaring back to 2022 levels, with nearly 40,000 traders recently recorded, mirroring numbers not seen since the crypto market’s last NFT boom.
The resurgence is fueled by OpenSea’s latest platform revamp and a wider push across the ecosystem to emphasize real-world utility over speculative hype.
OpenSea exited beta with its OS2 platform and launched a “Voyages” rewards program, encouraging users to engage for “XP” points.
These are widely viewed as precursors to a potential future airdrop. The incentives have helped push OpenSea’s monthly active user count to its highest since 2022.
Meanwhile, major NFT developers are pivoting toward integrated utility.
Game studio Orange Cap Games acquired the Moonbirds IP, hinting that its popular “Vibes” card game could soon feature Moonbirds characters in a third edition.
Separately, Mythical Games announced plans to launch “FIFA Rivals” with Adidas-branded digital assets, expanding its successful template from “NFL Rivals.”
These moves reflect a broader strategy to emulate successful in-game economies, such as those seen on Steam, where digital asset trading has long flourished in a closed-loop ecosystem.
The pivot away from speculative trading to practical use cases suggests a maturing NFT market, analysts say.
The rebound also underscores a shift in the digital asset landscape, as many 2021-era NFT speculators have moved on to memecoins and other high-volatility instruments.
