Catenaa, Friday, June 20, 2025-Coinbase will roll out a new American Express-powered credit card this fall, offering users up to 4% back in bitcoin, the crypto exchange announced Thursday at its State of Crypto Summit.
The Coinbase One Card will be available exclusively to Coinbase One subscribers, a premium tier that provides zero-fee trading, priority support, and boosted staking rewards. Rewards from the new credit card will scale based on a user’s crypto holdings on the platform, the company said.
The move puts Coinbase in direct competition with rival exchange Gemini, which launched a Mastercard-backed crypto cashback card in 2021. Gemini’s offering provides up to 3% back in bitcoin and other digital assets.
By integrating American Express as its payments network partner, Coinbase is signaling broader ambitions to blend traditional finance with Web3-based incentives. The firm said cardholders can expect the product’s debut in the U.S. sometime this autumn.
The rollout comes just weeks after Coinbase announced plans to launch a U.S.-based perpetuals trading platform, building on its existing 24/7 derivatives services introduced in May.
The exchange is betting on growing consumer appetite for everyday crypto usage, offering incentives tied directly to its ecosystem. Coinbase’s expansion into credit-based crypto rewards marks a further push into financial products aimed at mainstream adoption.
Bitcoin was trading at $107,748 on Thursday, with more than $32 billion in daily volume, according to The Block.
