Catenaa, Saturday, June 28, 2025-BTCC, one of the longest-running cryptocurrency exchanges, has launched its first-ever user badge initiative to commemorate its 14th anniversary, introducing a campaign titled “14 Years of Momentum” aimed at rewarding user loyalty and deepening engagement.
The campaign runs through July 1 and introduces a limited-edition digital badge for users who meet specific trading milestones, including a $200 token deposit, reaching VIP 2 status, and completing $1 million in cumulative futures trades.
Badge holders will receive $140 in trading rewards and access to exclusive perks such as airdrops and community recognition.
BTCC officials said the program marks the beginning of a broader badge and loyalty initiative set to roll out in future campaigns.
Participants can also unlock new social tasks throughout the event by engaging with BTCC’s X, Instagram, and Discord platforms.
Offline, the exchange is bringing the celebration to Berlin and Poznań, where BTCC-branded taxis with QR codes will allow passersby to join the campaign, bridging digital activity with physical outreach.
Alex, Head of Operations at BTCC, said the initiative highlights the firm’s dedication to building long-term connections with users. “We’re celebrating the community that helped us thrive across 14 years of market shifts and growth,” he said.
Founded in 2011, BTCC has weathered the volatility of crypto markets while maintaining a reputation for security and reliability. The anniversary badge signals the exchange’s pivot toward gamified engagement and deeper user participation.
